ENGAGE WITH & INFLUENCE
YOUR CUSTOMERS

Brand Awareness | Website Traffic |
Lead Generation | Educate customers

ENGAGE WITH & INFLUENCE YOUR CUSTOMERS

Brand Awareness | Website Traffic |
Lead Generation | Educate customers

Content Marketing Services

Company that ensures engagement

Content is the king, evidently good content can make a greater impact on people. We are here to make that impact, get in touch with our content marketing services at Damarru, and make sure that your content is reached to the maximum customers.

Staying ahead in today’s economy is all about ensuring your customer stays engaged. And it all boils down to mastery over content across its various avatars and channels.

Let us be a part of that journey. Our deep-core capabilities in content strategy, taut storytelling, and grip over technology will allow you to hook both existing fans and new audiences in bold new ways.

Content Marketing Strategy and Building Trust

With our intuitive understanding of the evolving mindsets and behaviors in a digital world, we deploy data-optimized, insight-led, and cost-intelligent engagement models across touchpoints that are uber-targeted, content-first, and user-foremost – touching markets immersively with the right experiences at the right time.

Our end-to-end mastery over the content lifecycle breathes new life into your brand’s voice and purpose, putting you ahead of the field with the advantages of hyper-relevance at every step of the user journey, accelerated speed-to-market, and memorably personalized ‘brand
moments’ that are delivered at scale.

Experience 10X impact with our 360 expertise in
Cross-platform content conceptualization & production
Content localization and distribution
Content monitoring, analytics & optimization

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The Damarru Advantage

Here is what our Content Marketing Agency can help you with

At Damarru, our content marketing experts marry story-telling with technology and give you an edge to deliver insightful and data-driven content. You are never alone. We are there to handhold and guide you, to answer your questions and help you implement the changes that your business needs most.

a. Custom Content Strategy – Every business needs a unique content strategy because their needs are unique.
b. Deep-dive & do a holistic content audit – What is the status of your present content? How is it performing and what should you change?
c. Dedicated VP Level account manager – To understand your content marketing needs better and translate it to the content team on ground
d. Accessible reporting – Accurate reports of every task at your fingertips 24×7
e. Measurable results – Results that give an accurate portrayal of your content marketing efforts

Here is a Content Marketing Checklist that every business owner should have:

damarru

Do's

damarru

Don'ts

1. Create content based on data trends
2. Create a content calendar
3. Measure your content marketing efforts
4. Create content for the buyer’s journey
5. Create unique content

1. Pick wrong influencers
2. Create emotionally unappealing content
3. Make the content all about yourself
4. Write for everyone, address specific audience
5. Leave out a call-to-action

Here is a Content Marketing Checklist that every business owner should have:

damarru

Do's

1. Create content based on data trends
2. Create a content calendar
3. Measure your content marketing efforts
4. Create content for the buyer’s journey
5. Create unique content

damarru

Dont's

1. Pick wrong influencers
2. Create emotionally unappealing content
3. Make the content all about yourself
4. Write for everyone, address specific audience
5. Leave out a call-to-action

FAQ's About Content Marketing

Is content marketing dead?

No. If you want to understand your buyers, find out what they consider important and what they’re talking about content marketing is still one of the best ways to market to your customers.

How can content marketing help a business?

Content marketing can help a business capture the attention of their customers, improve brand engagement and brand recall. It is a long-term strategy that can be used to build a strong relationship with an audience, make them loyal and interact with them.

How does content marketing work?

The content marketing process starts with the creation of unique content which could be in varied forms such as written or audio-visual. The second step involves sharing of this content online. In the third step, people who have been already searching for this information (which is about your business, service or product) find it. Finally, in the last step they get hold of this content and consume it.

What is NOT content marketing?

Content Marketing is not selling or pitching products or services. It is also not interruption marketing.
Marketing with content is not the same thing as content marketing. Content marketing happens when you create content that your customer needs. It is not content created because someone asked you to create it. Rather, it is content created with an audience-first approach.

When should I use content marketing?

There is no specific time when you should use content marketing. Having said that, the best time to use content marketing is NOW. Content marketing can be used at any time to build your brand, establish your reputation and engage your customers. It should be also used for increasing sales, save costs and have a loyal set of customers.

Why is content marketing important for b2b?  

Content marketing is important for B2B because it helps to build a medium of engagement between a brand and its audience. It helps to address customers needs and put the customer on a platform where their needs are addressed first.

Why is content marketing strategy important?

A content marketing strategy is important because it helps to build a relationship with your customers, increase revenue or bring down costs. A content marketing strategy is needed because it answers ‘why’ you are creating content. A content marketing strategy that is also documented has been shown through research to lead to effective content marketing. Your content marketing strategy should include your reasons for creating content, your content plan (how you will execute your strategy), your buyer personas and content maps that will map your buyer’s journey.

How does content marketing drive sales?

Sales is the ultimate goal of any business but before reaching this goal, consumers need to be helped to the end of their buyer journeys. This is where content marketing comes in. Content marketing helps drive sales by fulfilling different stages of the buyer’s journey. For example, it spreads brand awareness when customers find your brand through the content you have published. Content marketing helps in lead generation when people sign up to a newsletter or giveaway offered by you.

What are content marketing tools?

 Content marketing tools are software that helps to create, manage, store and distribute content. Content marketing tools can be used for a variety of purposes such as content tracking, social media, content upgrade, headline creation, search engine optimization (SEO) and more.

Why should I educate my customers and help competition?

Customers have lot of options today for similar products or services. This means more confusion and doubts. They are looking for information and good advice that will help them to invest their hard-earned money into something worthwhile. When you create quality content that educates your customers, you’ll will be seen as an expert or authority figure over a particular domain. This works in your favour and they will come to you instead going to your competitor.

What our clients say

I have used the services of Damarru for promoting my business through the social media handles and creating my website. They work in a very professional manner and they have created my digital presence from scratch. They are a team of matured professional delivering quality services. I wish them all the best.